Creation, management and support of Google My Business listings: enhance the online presence of your local business. Being present online clearly and reliably is essential for every business. The Google My Business listing, now known as Google Business Profile, is a strategic tool for improving local visibility, being found on Google Maps and interacting directly with customers. Google Listing creation, management, and support services are designed to help entrepreneurs, freelancers, and operators in any industry set up their profile correctly, keep it up to date, and resolve any technical issues. A well-curated profile, with accurate information, professional images, and up-to-date content, increases trust and improves ranking in search results. 📝 Creating your Google Business listing: the first step to being visible. Opening a tab is the first step to being featured in local search and on Google Maps. You need to enter your business details, select the category, and verify your business. 👉 Do's and useful tips: Make sure you enter information that is correct and consistent with other existing online channels to make it easier for Google to verify. 📍 Optimization of business data: consistency and precision. Name, address, contact details, hours and website must always be up to date. A complete and consistent card increases user trust and improves visibility in local results. 👉 What to do and useful tips: periodically check that the data entered is accurate and uniform compared to other portals and online profiles. 🔎 Choice of categories and service areas. Categories define the industry in which the business operates, while service areas are critical for businesses that work at home or in multiple geographic areas. 👉 Do's and useful tips: Choose specific categories and targeted areas to improve relevance in users' searches. 📸 Insertion of images and visual content. Uploading quality images helps to attract users' attention and convey professionalism. Photos of interiors, exteriors, staff and products are essential for a complete profile. 👉 Do's and helpful tips: Regularly update your business images to show news, seasonality, or special events. 📢 Publish posts and weekly updates. Posts on Google Business allow you to communicate offers, events, news and promotions. Keeping the tab active improves its visibility and stimulates user interaction. 👉 Do's and useful tips: Schedule regular content with local keywords to improve rankings and engage audiences. 🗺️ Fix your location on Google Maps. An incorrect position can generate inconvenience for customers. It is important to check that the location indicated is correct and that the pin on the map is correctly positioned. 👉 Do's and helpful tips: Manually move the PIN on the map to match the actual entrance to your business. 🗣️ Online review and reputation management. Responding professionally to positive and negative reviews helps build trust with customers. Reputation also affects ranking. 👉 Do's and useful tips: monitor all the reviews received and respond with courtesy and transparency to strengthen your image. 📈 Analysis of the card's statistics. The Google dashboard provides valuable data on views, searches, calls, and directions. Analyzing this information helps to improve the effectiveness of the profile. 👉 Do's and useful tips: Use weekly reports to understand which keywords bring in the most traffic and what actions users take. 🧾 Listing of products and services offered. Detailing what your business offers improves customers' understanding of the offer and increases their chances of being chosen. 👉 Do's and useful tips: Clearly describe key services and products using keywords that are relevant to your industry. 🔄 Updates on timetables and extraordinary closures. Keeping your opening hours up to date, especially during holidays or unforeseen events, avoids misunderstandings and improves the customer experience. 👉 What to do and useful tips: promptly change the hours on the profile to communicate changes clearly and punctually. 🧰 Assistance in verifying the card. If you have any problems verifying your profile, you can get help completing the process correctly and activating your listing publicly. 👉 Do's and helpful tips: Follow Google's instructions carefully and use support for any difficulties with verification codes or logins. 👥 Manage user roles and accesses. You can assign different roles to collaborators and consultants to manage the card securely, without compromising account ownership. 👉 Do's and useful tips: Assign targeted permissions to team members to manage posts, reviews, and statistics effectively. ⚠️ Removing or reporting duplicate ballots. Having multiple profiles for the same business can be confusing. A support service allows you to report and remove incorrect or unofficial cards. 👉 Do's and helpful tips: Check for duplicate or outdated tabs and ask for removal to improve online consistency. 📤 Connection with the website and social channels. Including your site and social links in the tab improves the authority of your business and gives users full access to information. 👉 What to do and useful tips: check that all links are working and up-to-date, including website, contacts and official social networks. 📲 Active promotion of the listing on other channels. The card can also be enhanced through QR codes, newsletters, brochures or websites, to stimulate reviews and traffic. 👉 Do's and helpful tips: Encourage customers and contacts to engage with your profile to increase its relevance in local results. Careful creation, management and assistance of Google My Business listings is a concrete resource to improve local visibility, strengthen the corporate identity and attract new customers. Regularly updating information, responding to reviews, and taking advantage of all the features of the profile allows you to stand out in Google search and on Google Maps. On Youritaly.it you will find useful guides and content to better manage your online presence and enhance your business in the area.